Research shows that Black Friday Dataium is like any other Friday for auto dealers
Friday, December 9th, 2011Nashville, TN (PRWeb) December 6, 2011
According to Dataium, the largest gathering of shopping activities online automotive, heavy discounts and incentives offered by car manufacturers to help maintain the interest of consumers on Thanksgiving weekend. Traffic to the website auto Black Friday fell to less than 6% more than usual Friday, compared with last year which saw more than 200% decrease in traffic. In addition, the total number of visitors to find and file led to the distributor’s website to remain stable.
Tags: Compared with an average Friday, luxury manufacturers, BMW and Cadillac, saw gains in unique visitors on Black Friday, up 9% and 6% respectively. While Toyota and Mazda small experience of loss, both dropped almost 13%.
Tags Aided by a deep wound, domestic and Lincoln MKZ models Buick Enclave, Black Friday is the big winner, increasing the lead to 1475% and 531% respectively. Close behind in the country is imported from Germany, Volkswagen Tiguan, which increased financing and leasing, is one of the few models enjoy higher research and led to an average Friday.
Tags: “Overall this is a good Thanksgiving weekend for the largest auto dealers,” said Eric Brown, Chief Executive Officer Dataium. He added, “on the Internet interest generated over the weekend should make the sales increase during the holiday season left and the New Year.”
Tags: Through proprietary data collection and analysis, Dataium aggregates and measures billions of behavioral events car buyers from more than 40000000 active auto shoppers through a network of various automotive websites. Dataium not only provides data and research for buyers / national car buyer behavior, but make a special model, vehicle segments and markets, as well. Dataium reports and dashboards can be obtained at registration or can be adapted to access real-time updates to the main measure of market behavior, the effectiveness of advertising, digital marketing performance, web site design and capabilities. For more information, please visit http://www.dataium.com/contact, or call 877-896-DATE (3282).
Tags: About Dataium, LLC
Dataium is the largest collector car commercial Internet activities. Cover intelligence? platform, the company collects, analyzes, and indexes billions of events shopping online automotive auto buyers from more than 40000000 active. The Company supports the advanced technology of data collection and reporting; VisiCogn? Collection of utilities, VisiCogn? Knowledge Center, VisiCogn? INSITE, and is famous for the ASI? the index. For more information, please visit http://www.dataium.com, e-mail:. (Father) dataium info com (dot), or call 877-896-DATE (3282)
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